“Get Ready for Japan” aims to comprehensively understand Japanese business practices and communication styles and identify opportunities for successful business partnerships. Additionally, the programme aims to provide insights into the decision-making process within Japanese companies, which will contribute to a better understanding of their negotiation style and hierarchy.

Finally, the programme intends to strengthen existing relationships with Japanese customers and establish new contacts with potential ones, thereby expanding the reach and impact of the business.

Typical participants for this programme will be managers and executives, preferably from SMEs based in the European Union or a country associated with the Single Market Programme, SME Pillar. These individuals will play crucial roles in formulating and executing their organisations’ policies regarding Japan. They might be contemplating relocating to Japan or coming from companies that plan to provide services to Japanese companies. Their objective for taking part will be to learn about the latest management practices and technological developments in Japan. While large companies may apply, priority will be given to applicants from SMEs.